- #Helix sleep mattress movie#
- #Helix sleep mattress series#
#Helix sleep mattress series#
Nurturing them a little bit further with tactics like they use in the welcome email series (social proof, data visualization, practical information,…) might do miracles here.
Mix up the tactics of the sleep quiz abandonment series. Offering a discount might not be the best way to go when prospects haven’t really reached the ‘I’m interested in buying’-phase. Real connections are not made with pushy sales emails but by putting the customer and his problems/interests/preferences at the heart of your communication. #Helix sleep mattress movie#
Why not mix it up with user-generated content, a look behind the scenes in the Helix Sleep’s factory, a before/after movie of happy customers,…
Create a better balance between inspirational and commercial content. Helix Sleep’s emails are too sales-heavy. Bravo!īut we feel like there are still a few improvements that can be made. Their emails are visually appealing, they have implemented best practises, and their automation flows strike the right note to get their prospects and customers moving again. Due to the firm nature of this mattress, it can be a preference for many average-weight stomach sleepers.Helix Sleep clearly understands the importance and impact of email marketing. Though it’s fairly firm, the Helix Dusk mattress might not be supportive enough for heavyweight stomach sleepers, who might experience discomfort as their hips could bow into the mattress and the spine could be tugged out of alignment. Stomach Sleepers: Due to the supportive structure of the mattress it implies that the lightweight stomach sleepers will remain well-supported. Lightweight back sleepers will enjoy comfortable spinal support on the mattress. 
Although people who weigh more than 300 pounds, might have to opt for a firmer mattress. It should be supportive for a majority of heavyweight back sleepers.
Back Sleepers: The Helix Dusk offers great support for average-weight back sleepers, who will get to enjoy plenty of spinal support as well as pressure relief in this position. Lightweight side sleepers who don’t require too much of luxurious comfort or body contouring could have a comfortable stay in this position. Heavyweight side sleepers will most probably find this mattress too firm and may experience pressure around their shoulder and hip. Side Sleepers: Side sleepers who weight light might get enough pressure relief in this position, but if a side sleeper weighs more than 130 pounds, then they will probably find this bed too firm. It gives a secure feeling while sitting and/or lying down near the edges of the mattress. This mattress offers sound edge support, since it is largely made up of supportive coils. You tend to feel some bounce on the top of the mattress, it implies that the partners might feel movements during the night. Motion Isolation,Repositioning and Sharing a Bedīecause of the fact that it is a bouncy mattress, it does kind of okay but not amazing when it comes to motion transfer. The Helix Dusk offers a cool sleep, as it has a breathable cover and the presence of coils which allow for plenty of airflow through the mattress, so that heat doesn’t get trapped. That’s due to the dynamic and responsive foam it has in the top layer also the presence of bouncy coils in the bed’s support layer. 
The hybrid Helix Dusk offers a firm and bouncy feel.
Rating Scale: 1 = Average, 2 = Good, 3 = Very Good, 4 = Excellent, 5 = WinnerĬomfort, Pressure Relief & Temperature Control
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